
The effects of political advertising on Facebook and Instagram before the 2020 US election
Hunt Allcott, Matthew Gentzkow, Ro’ee Levy, Adriana Crespo-Tenorio, Natasha Dumas, Winter Mason, Devra Moehler, Pablo Barbera, Taylor W. Brown, Juan Carlos Cisneros, Drew Dimmery, Deen Freelon, Sandra González-Bailón, Andrew M. Guess, Young Mie Kim, David Lazer, Neil Malhotra, Sameer Nair-Desai, Brendan Nyhan, Ana Carolina Paixao de Queiroz, Jennifer Pan, Jaime Settle, Emily Thorson, Rebekah Tromble, Carlos Velasco Rivera, Benjamin Wittenbrink, Magdalena Wojcieszak, Shiqi Yang, Saam Zahedian, Annie Franco, Chad Kiewiet de Jonge, Natalie Jomini Stroud & Joshua A. Tucker
Working Paper
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May 1, 2025
citation
Allcott, H., Gentzkow, M., Levy, R., Crespo-Tenorio, A., Dumas, N., Mason, W., Moehler, D., Barberá, P., Brown, T. W., Cisneros, J. C., Dimmery, D., Freelon, D., González-Bailón, S., Guess, A. M., Kim, Y. M., Lazer, D., Malhotra, N., Nair-Desai, S., Nyhan, B., ... Tucker, J. A. (2025). The effects of political advertising on Facebook and Instagram before the 2020 US election (NBER Working Paper No. 33818). National Bureau of Economic Research. https://doi.org/10.3386/w33818
topics
Online Behavior
Political Behavior
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